Having your own exhibit in a trade show is hard enough, and this can be compounded by having to keep your products safe. Moreover, there are many ways for your products to get in the wrong hands. While in transport on the way to the show, you could lose your products and you could end up with nothing in the trade show. While setting up your exhibit, passersby and other exhibitors could take your products with them, whether mistakenly or deliberately. While the trade show is happening, people could pass and take your products while you are not looking. When the trade show is off session, people could still come in and take your products. You could mistakenly forget to pack products when the trade show is over.
To avoid all these, you need to keep your products safe and sound. One way for you to avoid getting anything in the wrong hands is to rent out a storage facility close to the trade show venue at least a month in advance, and then keep your products there. This will save you the effort of having to do everything last minute, from doing an inventory of the products to shipping them to the site. If you already have the products close by, all you need to do is take an inventory of them a week before the show, and, if anything is missing, have the few items replaced.
While at the trade show, have hidden cameras installed. This way, you can watch people as they guard or go by your booth. Hidden cameras should be in place while you set up, while you stand by your exhibit, and while you leave your exhibit booth for the night. In addition to a hidden camera, you may want to attach alarms to your more expensive products, so that if anyone takes them during the day without a staff member’s permission; or if anyone tries to steal them away at night, then the alarm can go off and alert you.
You may also want to have background checks on all your staff members, and you need to have staff members hired at least a few months before the trade show, with their contracts extending to at least a few months after the trade show. This way, you can be sure to have your staff on hand to explain anything, and they are still beholden to you for anything that they did during the trade show.
These are only a few ways for you to keep your trade show products safe and sound. With safe products, you will have a successful trade show stint.
Filed under: trade show displays | Leave a Comment
Tags: trade show, trade show displays, trade show products
Search
